Articles on: How Licensing Works

Is PLR ethical? Legal?

If you're like most people, you likely have dozens of private label products in your home right now. There are thousands of private label brands like Costco (Kirkland), Walmart (Great Value), Walgreens, or Target.

Imagine if Walmart had to buy the farms and factories to create every single private label product from toothpaste to coffee? It's really not scalable.

The beauty about private label products is that you can focus on making the product your own, without having to start from scratch.

When you pay for a license, you are legally allowed to make the content your own, brand it, sell it, or give it away.

Here's the bottom line...



Your clients are thirsting for inspiration, personal attention, and valuable information. And if your branded content can do any of those things, that’s all that matters.

Again, you can still inject your own personality, voice, examples, and stories. It's yours to make your own (without having to write from scratch!)

And when you’re consistently offering new handouts, resources, and products to your clients… your clients will love you for it!

Private label products allow you to get to market faster, without the usual headaches of doing everything from scratch.

Updated on: 21/10/2019

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